Six of Taranaki’s innovative niche food producers have teamed up with Venture Taranaki to establish a regional presence at New Zealand’s largest food event - The Food Show - from 26-29 July.

Held at Auckland’s ASB Showgrounds, the event is expected to draw more than 30,000 visitors, along with celebrity chefs, trade and extensive media coverage.

“This presents a great opportunity for team Taranaki to put some of the region’s food industry on the map – to provide a taste of Taranaki”, says Anne Probert, Venture Taranaki.

“The event is well suited to our region’s entrepreneurial food companies, who are keen to grow their profile and showcase the various ways their products can be used and savoured. There will be cooking and sampling on the stand”.  

The food production industry is important to Taranaki’s regional economy, employing 4,300 people and contributing $340 million to our regional GDP. Opportunities for our food sector are strong, both in terms of developing enterprise and tourism around our products and in growing our regional brand and global markets.

Companies taking part in the event and offering a ‘taste of Taranaki’ include Marcel’s, Juno Gin, Three Sisters Brewery, Naki Mānuka Honey, Texas BBQ Foods, and Kaitahi.

“The support we’ve been given from Venture Taranaki throughout our journey has been fantastic, and we’re thrilled to have the opportunity to represent Taranaki at the Food Show,” said Anne-Marie Broughton, of Ngā Rauru company Kaitahi, who will be presenting their innovative frozen smoothie drops made from native superfoods, which recently picked up the top Fine Food New Zealand Innovation Awards.

Another new local food business heading to the event is Texas BBQ Foods, whose director Ash Peters is also looking forward to getting in front of both large numbers of foodies and influential chefs, buyers and reviewers.

“This event is a real opportunity to demonstrate to the Auckland market that Taranaki is here and creating not only the varied primary production foods we’re known for, but really innovative food products as well,” Anne says.

Anyone heading to The Food Show can get a taste of Taranaki at stand N16, or see more at